Jamie Balfour

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Marketing the Nokia Lumia

Nokia's new advert suggests that "every day, more photos are taken on the iPhone, than any other phone". Nokia's Lumia camera may be better, but does that mean more people will change to Nokia's phones? Well, clearly not as Windows Phone only has around 2-3% of the market share. I'm not criticizing Windows Phones themselves, but the operating system they run on.

For now, my point is that if Microsoft doesn't do something with Windows Phone 8 and indeed Windows 8, then they will see the market slip out of their hands to both Google and Apple as BlackBerry did.

http://www.youtube.com/watch?v=PqfEE_X5cpQ

Posted in Tech talk
nokia
lumia
bad
design
phone
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